5 Tips To Maximize Opt-In Conversion Rate

With the latest YOU Inc. craze gaining momentum. More entrprenuers and marketers are abandoning the "join my program" scenario and going to the "join me" concept. Realizing that its better to have prospects you can market to personally than marketing someone else's nfl jersey product or service and receiving only a percentage of the profit is for the birds. Allowing the program to have the rights to a particular person personal information like name and email address.
Having a list to market to is a key if not "the" key component in your marketing system. It is the commodity or backbone of the business and its imperative that you constantly are adding to that list to begin relationship building creating trust sharing information solving the challenges their facing in business. Here are a few tips to get you out the gate on a good foot. Its all about the details; creating a sense of urgency and curiosity:
1. The "Specific Date" Technique
Tell your potential subscribers they will get a free bonus for subscribing before a specific date. Tell them the bonus won't be available after that date. You could also say they need to subscribe before midnight or the end of the day.
2. The "So Many Minutes" Technique
Tell your potential subscribers they will get a free bonus for football jersey subscribing in so many minutes. You could have a timer running down the time on your opt-in form. If they really like your bonus, they will subscribe before the time runs out.
3. The "Here's Your Lesson" Technique
Tell your potential subscribers they will get a free e-course for subscribing. You could just publish each lesson on a daily autoresponder series. People like to take courses one lesson at a time. You could even include an ad with each lesson.
4. The "E-Report" Technique
Tell your potential subscribers they will get a free e-report for subscribing. You could write up a 5 to 12 page e-report that your subscribers would really be interested in. You could have it ready to download in PDF format on your "thank you for nfl jerseys subscribing" page.
5. The "Tease Me" Technique
Tell your potential subscribers they will get a free sample chapter of an e-book you are selling if they subscribe. People like to get a sneak preview of products before they buy them. Even if they don't buy your e-book, you'll be able to sell them something in the future.
To Your Success,
Vincent Glover